Electric Sunglasses

These sunglasses are Electric!

Bruce Beach, Kip Arnette, and Mike Carter launched Electric Sunglasses on January 3rd of 2000. After eight years building and branding for another eyewear company, Bruce and Kip head the expertise and motivation to hit restart. They enlisted Mike Carter to lead the marketing efforts, and the team was signed, sealed, and ready for delivery. The stage was set to start a visual evolution. Initially, the plan to go full boar was almost thwarted by a number of setbacks. Production delays (a scheduled May release turned into a late July release), numerous economical disasters including the burst of the stock market bubble, the EU’s conversion to the Euro followed by its take over as a dominant currency, and of course, 9/11. All this taking place in the first 18 months of business.With unforeseen setbacks and a shaky start, Electric Eyewear pushed forward with even more intensity to establish them as a leader in the market.

Electric Sunglasses marketing foundation was becoming more established and soon was ready to enlist a truly revolutionary team of elite athletes. The formation of a team soon followed and seemed to be almost naturally tailored for the unrealistic landscape that lay ahead. Drawing off the different personalities of the team, design ideas started flowing. Electric Sunglasses Frames, such as the Noise and Flux came out like rapid fire; on top of the first three releases. Add to that a December 2000 goggle, and the single line was becoming a double yellow with no left turn. Electric Eyewear has now been purchase by Volcom. For more information please visit Electric!

Konasports and Electric Visual Sunglasses have partnered up to bring you the latest and hottest styles available. We are located just blocks from the beach, so we know how serious the sun gets. Also, because we are a tourist town, we know what the current fashion is from all the diverse people flocking to this beach town. Some of the styles Electric produces include: Technician, Charge, XL, Tech, EC DC, Hoy, Papa G, Killowatt, Detroit and Mayday; just to name few. Remember, when you shop Konasports and spend at least $74, you will receive our fast shipping free!

Electric Sunglasses